Building a construction brand
HomeSmiths are a construction and house builder specialising in restoring the past and building the future.
- Client
- HomeSmiths
- Industry
- Construction
- Services
- brand-identity, brand-strategy, digital, brand-writing
The brief
The Smith brothers Adam and Dave, came to us in need of a name and identity for their business.
Challenges
From the brief, it was clear that HomeSmiths needed to stand out amongst many established competitors. The challenge was how to build credibility and awareness.
Solutions
We came up with a strategy to put the founders inside the brand, starting with the name. Giving them a unique positioning away from the majority of competitors.
What it delivered
+78% traffic increase
120k turnover
#1 SEO RANK